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Advance Capital is pleased to announce the sale of 100% in WhoIsBlogger, a leading SaaS platform for influencer discovery and analytics, to a private investor. 

WhoIsBlogger is the most advanced and fastest-growing company in the influencer marketing analytics market. Leveraging its proprietary technologies, a data-driven approach, and deep analytical tools, the company helps brands identify the most relevant bloggers, ensuring high campaign effectiveness and a multiple return on marketing investments.

Evgeny Antipov, Partner and Managing Director at Advance Capital: 

«The company has attracted strong interest from investors amid the ongoing consolidation trend in the influencer marketing market. Thanks to Advance Capital’s efforts, a competitive process was organized, ensuring the most favorable transaction terms for our clients».

Advance Capital acted as the exclusive financial advisor to WhoIsBlogger.

The deal value is not disclosed.